What's the difference between Projects and Drafts?

Understanding the Hierarchy

GRYYD uses a two-level organizational system to help you manage advertising image creation at scale: Projects contain Drafts. Understanding this hierarchy is essential for efficient workflow management, especially when handling multiple campaigns, clients, or product lines simultaneously.

Projects: Your Campaign Containers

What is a Project?

A Project is a top-level organizational container that groups related image generation tasks together. Think of projects as folders, campaigns, or client workspaces that provide structure to your creative work.

When to Create a Project

Create a new project for:

• Campaign-Based Organization: "2025 Winter Sale Campaign", "Product Launch - Model X"
• Product Line Segmentation: "Men's Sneaker Collection", "Organic Skincare Line"
• Client-Based Structure (for Agencies): "Client: Nike - Q1 2025"

Project Features & Capabilities

Project Dashboard: Each project has a dedicated workspace showing:

• All drafts within the project
• Total number of generated images
• Project creation date

Project Management:

• Rename: Update project name anytime
• Delete: Permanently remove project and all associated drafts (cannot be undone)

Unlimited Projects: Create unlimited projects—organize your work however makes sense for your workflow.

Drafts: Individual Generation Tasks

What is a Draft?

A Draft is an individual image generation task that produces one set of advertising image variations. Each draft represents a single workflow from setup through generation to download.

When to Create a Draft

Create a new draft for:

Platform-Specific Variations:

• Instagram Square Post (1:1 ratio)
• Instagram Story (9:16 ratio)
• Facebook Ad (1:1 or 4:5 ratio)
• Pinterest Pin (4:5 ratio)

Creative Direction Exploration:

• Draft 1: "Minimal white background"
• Draft 2: "Lifestyle outdoor setting"
• Draft 3: "Dramatic dark background"

A/B Testing:

• Version A: Warm lighting, cozy atmosphere
• Version B: Cool lighting, modern aesthetic
• Version C: Natural lighting, fresh feeling

Different Products in Same Campaign:

• Draft 1: Red sneaker variant
• Draft 2: Blue sneaker variant
• Draft 3: White sneaker variant

Draft Workflow Stages

Every draft progresses through a structured workflow:

1. Setup: Configure product photos, prompt, and settings
2. Generating: AI creates image variations (automatic)
3. Selection: Review and choose favorite variations
4. Chatting: Refine images via AI chat editing
5. Upscaling: Enhance to 2K resolution (optional)
6. Download: Export final images

Learn more: Draft Workflow

Draft Features

Auto-Save: Draft work auto-saves every 3 seconds. Close your browser and resume exactly where you left off—no work lost.

Progress Tracking: Each draft card shows current workflow stage.

Multiple Drafts Simultaneously: Work on multiple drafts in parallel—generate images in one draft while editing another.

Hierarchical Example

Here's how a real-world marketing campaign might be organized:

📁 Project: "Nike Air Max 2025 Launch Campaign"
│
├── 📄 Draft 1: "Instagram Feed Post - 1:1"
│   ├── Setup: 6 sneaker photos, "urban street background"
│   ├── Generated: 5 variations
│   ├── Selected: 2 favorites
│   └── Downloaded: 2 final images (upscaled 2K)
│
├── 📄 Draft 2: "Instagram Story - 9:16"
│   ├── Setup: Same 6 sneaker photos, "dynamic action shot"
│   ├── Generated: 4 variations
│   ├── Selected: 1 favorite
│   └── Downloaded: 1 final image (upscaled 2K)
│
├── 📄 Draft 3: "Facebook Ad - 4:5"
│   ├── Setup: Same 6 sneaker photos, "lifestyle gym setting"
│   ├── Generated: 6 variations
│   └── In Progress: Currently in Selection stage
│
└── 📄 Draft 4: "Amazon Product Listing - 1:1"
    ├── Setup: Same 6 sneaker photos, "clean white background"
    └── In Progress: Currently Generating...

Project Statistics:
- Total Drafts: 4
- Generated Images: 15
- Credits Used: ~80
- Status: In Progress

Managing Projects

Delete Projects When:

• Test/practice projects no longer needed
• Duplicate projects created by mistake
• Abandoned campaigns that won't be referenced

Important: Deleted projects cannot be recovered. Always download important images before deletion.

Project & Draft Limits

Create unlimited projects and drafts to organize your work however makes sense for your workflow.

Quick Decision Guide

Should I create a new Project or new Draft?

See also: Project Sharing | Delete Project | Draft Workflow